{"id":14547,"date":"2022-11-22T12:01:49","date_gmt":"2022-11-22T11:01:49","guid":{"rendered":"https:\/\/ciagreen.de\/?page_id=14547"},"modified":"2022-11-22T13:31:13","modified_gmt":"2022-11-22T12:31:13","slug":"peter-pochmann","status":"publish","type":"page","link":"https:\/\/ciagreen.de\/en\/peter-pochmann\/","title":{"rendered":"Peter Pochmann"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"14547\" class=\"elementor elementor-14547\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-699e5dc elementor-section-full_width elementor-section-height-min-height elementor-section-height-default elementor-section-items-middle qodef-elementor-content-no\" data-id=\"699e5dc\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b354d32\" data-id=\"b354d32\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-28e87f7 elementor-section-full_width qodef-elementor-content-grid elementor-section-height-default elementor-section-height-default\" data-id=\"28e87f7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6393aa3\" data-id=\"6393aa3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-97b8dbb elementor-widget elementor-widget-text-editor\" data-id=\"97b8dbb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.13.3 - 28-05-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<h1>Peter Pochmann, CEO conception, text, consulting<\/h1>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-8cac80f elementor-section-full_width elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"8cac80f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-59831e8\" data-id=\"59831e8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-62c9696 elementor-widget elementor-widget-text-editor\" data-id=\"62c9696\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>With over 30 years of experience in every conceivable category of business-to-business marketing, he uncovers brand essence, creatively gets to the heart of complicated content, and constructs integrated campaigns in which all instruments are precisely aligned to one goal: The successful brand. And then he presents it in a rousing manner in his very typical way.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-95f7475 elementor-section-full_width elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"95f7475\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-12a32fc\" data-id=\"12a32fc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5d3a7f9 elementor-widget elementor-widget-text-editor\" data-id=\"5d3a7f9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Personal references:<\/strong><br \/>Bayer CropScience Deutschland GmbH (plant protection) \u2022 Bayer MaterialScience AG (various brands) \u2022 bmt \u2013 Bund gegen Missbrauch der Tiere e.V. (animal welfare) \u2022 Borco-Marken-Import Matthiesen GmbH &amp; Co. KG (Baileys, J&amp;B whisky) \u2022 Deutscher Fachverlag GmbH (agricultural newspaper agrarzeitung) \u2022 Deutsches Maiskomitee e.V. (DMK) \u2022 Ford of Europe (automotive) \u2022 F\u00f6rster-Technik GmbH (automatic feeders) \u2022 GEA Farm Technologies (formerly WestfaliaSurge) Deutschland GmbH (stable and milking technology) \u2022 Hansen &amp; Co. (fashion retail) \u2022 Bernard Krone Holding GmbH &amp; Co. KG (harvest machinery) \u2022 LANXESS Deutschland GmbH (chemicals) \u2022 LMS Agrarberatung GmbH \u2022 LZ Rheinland \u2022 Mercedes-Benz (Unimog) \u2022 Nestl\u00e9 Purina PetCare Deutschland GmbH (Pro Plan\u00ae dog food) \u2022 Netporc (Reuling Intervar \/RVG) \u2022 QS Qualit\u00e4t und Sicherheit GmbH (food inspection systems) \u2022 Saaten-Union GmbH (seeds) \u2022 Saltigo GmbH (chemicals) \u2022 Same Deutz-Fahr Deutschland GmbH (tractors, combine harvesters) \u2022 Siepmann GmbH (agricultural shipping) \u2022 SN Maschinenbau GmbH (packaging machines) \u2022 Tornado Wire Ltd (animal fencing) \u2022 Vereinigte Hagelversicherung VVaG (insurance) \u2022 Wehmeyer Lifestyle GmbH (fashion retail) \u2022 Westdeutsche Lotterie GmbH &amp; Co. OHG (lottery) \u2022 Rudolf W\u00f6hrl AG (fashion retail)<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5245686 elementor-section-full_width elementor-section-height-default elementor-section-height-default qodef-elementor-content-no\" data-id=\"5245686\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-1182d63\" data-id=\"1182d63\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5426842 elementor-widget elementor-widget-text-editor\" data-id=\"5426842\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Awards:<\/strong><br \/>Deutscher Agrar-Marketing-Preis 2022: second place in the \u2018plant production\u2019 category, Saaten-Union GmbH \u2022 Deutscher Agrar-Marketing-Preis 2017: second place in the \u201afarming technology\u2019 category, Deutz-Fahr \u2022 Deutscher Agrar-Marketing-Preis 2015: second place in the \u2018animal husbandry\u2019 category, Tornado Wire \u2022 Deutscher Agrar-Marketing-Preis 2013: second place in the \u2018animal husbandry\u2019 category, GEA Farm Technologies \u2022 Deutscher Agrar-Marketing-Preis 2011: first place in the \u2018plant production\u2019 category, Saaten-Union GmbH \u2022 Deutscher Agrar-Marketing-Preis 2009: first place in the \u2018plant production\u2019 category, Bayer CropScience Deutschland GmbH \u2022 Deutscher Agrar-Marketing-Preis 2009: first place in the \u2018small advertising format\u2019 category, Saaten-Union GmbH \u2022 Deutscher Agrar-Marketing-Preis 2007: first place in the \u2018services\u2019 category, Vereinigte Hagelversicherung VVaG \u2022 Deutscher Agrar-Marketing-Preis 2007: first place in the \u2018plant production\u2019 category, Saaten-Union GmbH \u2022 Art Directors Club f\u00fcr Deutschland (ADC) e.V. 2000: silver medal, \u2018perpetual calendar\u2019, Bayer AG \u2022 Industrieanzeiger award 1999: advertisement of the month, \u2018Unimog\u2019, Mercedes-Benz \u2022 sixth ITVA Festival 1996: bronze certificate, \u2018Agrotron\u2019, Same Deutz-Fahr Deutschland GmbH \u2022 B\u2019ste Bouwadvertentie 1995: certificate, \u2018Bayferrox colour pigments\u2019, Bayer Nederland BV \u2022 Advertisement of the year 1995: integrated campaign, \u2018Bayferrox colour pigments\u2019, Bayer AG \u2022 International Film and Video Festival 1993: Silver Screen Award, \u2018Topliner combine harvesters\u2019, Same Deutz-Fahr Deutschland GmbH \u2022 Festival Agri Cin\u00e9ma 1993: best soundtrack, \u2018Topliner combine harvesters\u2019, Same Deutz-Fahr Deutschland GmbH<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Peter Pochmann, GF Konzeption, Text, Beratung Mit \u00fcber 30 Jahren Erfahrung in allen nur denkbaren Kategorien des Business-to-Business Marketings legt er Markenkerne frei, bringt komplizierte Inhalte kreativ auf den Punkt, konstruiert integrierte Kampagnen in denen alle Instrumente pr\u00e4zise auf ein Ziel ausgerichtet sind: Die erfolgreiche Marke. Und dann pr\u00e4sentiert er sie mitrei\u00dfend auf seine ganz [&hellip;]<\/p>","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Peter Pochmann - cia green communications<\/title>\n<meta name=\"description\" content=\"Peter Pochmann, Konzeption, Text, Beratung, Business-to-Business Marketing, Markenkern, Kampagnen, Marke, 30 Jahren Erfahrung, c.i.a.green\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ciagreen.de\/en\/peter-pochmann\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Peter Pochmann - cia green communications\" \/>\n<meta property=\"og:description\" content=\"Peter Pochmann, Konzeption, Text, Beratung, Business-to-Business Marketing, Markenkern, Kampagnen, Marke, 30 Jahren Erfahrung, c.i.a.green\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ciagreen.de\/en\/peter-pochmann\/\" \/>\n<meta property=\"og:site_name\" content=\"cia green communications\" \/>\n<meta property=\"article:modified_time\" content=\"2022-11-22T12:31:13+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ciagreen.de\/peter-pochmann\/\",\"url\":\"https:\/\/ciagreen.de\/peter-pochmann\/\",\"name\":\"Peter Pochmann - 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